During 21-23 January 2022, Office of Innovation Management and Technology Tranfer, organized cultural innovation development projects to create value for cultural enterprises.To create an understanding of cultural innovation and innovation for teachers, students and cultural enterprise groups and develop cultural innovations towards creating value for cultural enterprises as well as connecting a network of cultural enterprises with universities. To be a knowledge base for 4 groups of enterprises: 1. Songkhla Lovers Association 2.Gow Hong Group 3. Ban bon Mosque Group 4.Songkhla Heritage Company.